IoT Innovation


Our mission at Next Big Thing AG is to become the IoT company builder for Europe. With expertise made in Germany, NBT has become the official IoT partner of the de:hub initiative, which is transforming Berlin’s profile. As the age of the internet of things has begun, we guide companies of all sizes on their IoT innovation path to new products and services.

Driving digital transformation to successfully innovate with IoT requires a strong vision, however companies innovating with IoT face many of the same obstacles. Determining the business need, defining the technology stack, and outlining a course of action are recurring challenges many of our industry partners face. At NBT we have done the math. We gathered the most qualified IoT talent with backgrounds as diverse as artificial intelligence, blockchain, and edge computing to tackle new business cases facing new challenges in the age of the internet of things.

Our goal: Find the solutions to your challenges and those facing your industry together with you. We listen, discuss, and check the options to see what is feasible with IoT. Because we know how to develop new products, services, and new business models in IoT, we’re ready to challenge the status quo with you. In short, our technological expertise and our dedicated entrepreneurs allow us to solve your problem fast.

Many people merely talk about IoT Innovation in terms of predictive maintenance, building infrastructure management, asset tracking, fleet management, or digital twins. There have also been PoCs that show the feasibility of the use cases. When it comes to cracking the business case, however, we solve the challenge with you. We know how to create the backbone for your digital transformation, you know where to start. Let’s work together on the next generation of products and services in IoT.

Next Big Thing AG is proud to announce that we have partnered with IoT Analytics to create a panorama of external innovation options for companies looking to transform with IoT. Use the Guide to IoT Innovation to discover how you can benefit from end-to-end IoT innovation through company building, how you can quickly close the tech skill gap in IoT, and how you can leverage NBT to go-to-market with your IoT business case in less than 12 months.

Download the whitepaper “Guide to IoT Innovation” 

Explore our success factors

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    Getting the business case right

    Our main goal is to create value for an existing business, customers and stakeholders. Therefore, the innovation process is strongly focused on identifying the business needs and how to create a unique user experience. We have developed a unique method to speed up product discovery and assess IoT business models to ensure customer acceptance and sustainable revenue streams for new ventures.

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    Embracing the entrepreneurial culture

    Large corporations often find themselves stuck in a linear mindset, unable to anticipate the exponential growth of smaller businesses and start-ups. We involve brilliant talents, who react to rapid changes caused by exponential technologies and shape the future of their own core business by experimenting and iterating. Being strongly connected with the tech startup community in Europe, we reach out to the most talented founders and startups and bring them in to drive newly created ventures.

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    Delivering the technology

    From the start, we focus on technological feasibility and co-develop a solution together with our established network of technology providers. The versatile NBT Tech Stack is a powerful base for new ventures reducing: the uncertainty around reliability of IoT technology, the product development time, and the risk of tech breakdown.


Our Process

Discovery of the organizational challenges
  • Insights in value creation of current business
  • Operational team constellation
  • Definition of strategic goals
IoT Design Sprint
  • In-depth user and market research
  • Co-definition and co-creation of an MVP
  • IoT Business Model design
Rapid prototyping
  • Technical feasibility assessment
  • IoT business case validation
  • Large scale pilot project
Venture engineering
  • New venture establishment
  • Co-financing and IP division
  • Product development roadmap
Market entry & distribution
  • Go-to-market strategy
  • Marketing and sales set up
  • Production & delivery